BINOMIAL DESIGNER/LABEL MANUFACTURER. CABURÉ EXAMPLE


At IPE-Innovaciones Para Etiquetajes S.L.- we believe that there are no limits nowadays on how to communicate and transmit a product’s singularities through its labelling. 

The label must meet its goals from the design and image point of views as well as from the functional point of view, and just one thing is needed: good understanding between the client, the designer and the label manufacturer. 

An example of good understanding? Orujo Caburé, a project that we had the pleasure of participating in.

The graphic design and communication company Calcco proposed our participation in a communication project- thought up and coordinated by Calcco- for the launch of a unique product, Orujo Caburé, which represents the joint efforts of various collaborating companies* and materialised in a special edition of 150 bottles with a unique presentation and content.



IPE, Innovaciones Para Etiquetajes S.L., was entrusted to materialise the design and the features requested by Calcco for the Orujo Caburé labelling.

this is the end result...























*Collaborating companies:
Renocal Vinos y Licores, Saber Glass, Estuchería Vargas and IPE-Innovaciones Para Etiquetajes S.L. all participated in the project.

IPE-INNOVACIONES PARA ETIQUETAJES S.L.- PROVIDES ITS CLIENTS WITH A FAST GRAPHIC RE-DESIGN SERVICE.


With a clear vocation to offering our clients a fast service, we now offer them a Graphic Re-design service that includes tasks likes solving small problems with the label graphics or giving advice about their composition and design, amongst others.

Likewise, we offer the possibility of directly contacting the client’s designer in order to clear up any technical doubts that may arise.

With this new option, IPE-Innovaciones Para Etiquetajes S.L- takes a step forward in its quest to offer global solutions for labelling and effective customer service.

IPE ECO-AWARENESS



At IPE-Innovaciones Para Etiquetajes S.L.- we are aware of the impact our activity could have on the environment and for that very reason we set up the IPE EcoConciencia (IPE EcoAwareness) programme over 3 years ago, a programme based on an entire series of steps to be taken in order to minimise the impact on the environment and generate awareness about the importance of conserving our surroundings.


Many actions have been implemented since the start of the programme and, in the last few months, we have incorporated new measures. 

The following is a description of the main IPE EcoConciencia lines of action and how we are implementing them:

Minimisation of environmental impact: actions aimed at:




1).-Achieving a reduction in energy consumption: we have managed to progressively reduce our energy consumption per production unit and be more efficient.


2).-Improving waste management: along with our recycling suppliers, we manage our waste in a more efficient way.


Selection of Suppliers/Machinery and Materials: 

1).-Change in the materials used at the different stages of our production activity.  One example: The change to use gummed paper as the closing system for our boxes as this is an ecological seal whose materials are 100% natural.

2).-Supplier Selection: We give great importance to our suppliers’ commitment regarding environmental policies.

3).-Machinery: The machinery we use whilst carrying out our activities is a key element in our production process because we need tools that help us to fulfil our environmental protection goals; that’s why energy savings or other features that facilitate any of our goals are priorities that we take into account regarding the machinery we use.

4).-Materials: Exactly the same happens with the materials with which we manufacture our labels. We therefore carry out a communications policy based on explaining to our clients that there are more ecological materials and the advantages that the use of these materials means. The use of fine materials –as they weigh less they are clearly more efficient in terms of transport and storage- or materials with natural resources like sugar cane, are just some examples of the choices that we can all make in order to encourage and contribute towards our environmental commitment.

Would you like to help us in our environmental improvement efforts?  
If you are an IPE client and you have recently done something aimed at environmental improvement, we invite you to send the information to marketing@ipe-innovaciones.com and we will speak about your efforts in our next newsletter (*).

*We will choose two from all the received proposals.

FINER MATERIALS: MAIN ADVANTAGES


New materials have many applications but, above all, they offer many advantages  - becoming finer and lighter all the time-that are available for the creation of labels. 

At IPE-Innovaciones Para Etiquetajes S.L.- we have a new range of lighter and finer 20g/m2 materials that bring many advantages from the efficiency, cost and environmental commitment point of view and, regarding manufacturing, these materials achieve approximate reductions of: 

.  13% in paper consumption
.  11% in water consumption
.  11% in energy consumption
.  10% in atmospheric contamination
.  13% in waste

If we also add the fact that finer labelling offers a differentiating and elegant image to the product, as well as being practical and functional ...What else can you ask for?

For further information please send an e-mail to marketing@ipe-innovaciones.com and we will be more than happy to introduce you to and explain about our new range of materials.