Latest technology in HIGH DEFINITION DIGITAL PRINTING

Currently, digital technology allows us to offer high quality products in a more flexible and agile way.

At IPE, Innovaciones Para Etiquetajes S.L, we invest in the latest technological advances in order to offer our clients a fast, efficient and economic service in the production of printing materials which, due to their features, require this type of technology.

ADVANTAGES OF THE NEW IPE DIGITAL PRINTING SERVICE:

• + HIGH DEFINITION:  Premium Quality and Definition

Texts that are defined, with gradients, smooth, masses of colour, homogenous and a perfect registration of colours along with a wide range of colour configurations means we can cover practically all of our clients’ needs in label printing matters.

• + FLEXIBILITY: Ideal for Small and Medium Print Runs

At IPE we understand that a good service is based on satisfying our clients’ needs. Digital technology allows us to offer greater flexibility in label printing. 

Small and medium print runs, better adapting to specific printing requirements, simplicity in the post-printing process and less printing costs = Unbeatable flexibility and comfort.

• + SPEED: PrePress direct to the machine. Web to Print

Time is money! That’s why the extraordinary speed of the digital printing that IPE works with allows us to reduce production times, which translates into faster delivery times. 

• + OPTIONS : All types of materials and finishes 

Printing of all types of labels for different sectors in a very wide range of materials and finishes.

.Final printing on pre-print labels for final personalisation.

.Printing of variable data (images, texts, barcodes, QR, etc..)

+…great potential for customised applications 

Our company philosophy is based on the continuous improvement of our processes and products. The investment in digital technology is one of the latest improvements we have incorporated into our range of labelling services and solutions.

Digital technology, in addition to the already mentioned advantages, is an ideal option for labelling applications on products such as food and drink, cosmetics, cleaning, industrial products, electronics etc.

More information? Please do not hesitate to contact us by send an e-mail to marketing@ipe-innovacionies.com and we will be delighted to answer any doubts you may have about our new digital technology options. 

Farewell to oil cruets

A while back we told you in this blog about a new norm that would be applied to bars and restaurants in Spain from the 1st of January 2014 regarding the obligation to present olive oil in bottles that are duly labelled, in non-refillable packaging or in one-use packaging.

This has led to the new “mini-bottle” format for olive oil and they can already be seen in many restaurants in Spain.

Once again, the label is the key element to make the product different and to be one of the main communication tools that the brands have available to them. The label has to manage to create emotions and sensations through the senses and to reproduce” the essence and the spirit” behind every olive oil.

This measure means it is now a good time to think about a new label from the design point of view, communication options offered by the different types of labels and the required adjustments – as per the norm- for labelling these new bottles.

At IPE-Innovaciones Para Etiquetajes S.L. we offer you an extensive range of labelling options like our Graphic Design Service so that your labels are in line with legal requirements.

Send us your product information (logo, name, label size, etc..) and we will prepare a non-committal design quote and a labelling quote.

For more information please contact us at marketing@ipe-innovaciones.com.

Stamping on labels: What is it?

Stamping is a finishing process where a metallised effect is applied onto the label. 

The stamping technique allows us to give the label a distinguished finish, producing a quality product and higher added value image. Although it has been used a lot in the wine sector, stampings are more and more often being applied to cosmetic, food and olive oil products, as well as in other markets.

If you would like to get more details about the options that can be worked with this finishing process for you labels and therefore achieve a new image, please do not hesitate to contact us by sending an e-mail to marketing@ipe-innovaciones.com and we will inform you about how stamping can be applied to the design of your current label and what the end result would be like.

Do you know about our IDEAS LABORATORY?

Sharing hopes and new projects!

During our time as a leading company in our sector we have come across all types of demands and, to date, we have always been able to offer a solution to our clients’ labelling needs, no matter how specific or peculiar they may be.

But in our commitment to go one step beyond in our relationship with our clients and with the will to satisfy any labelling and packaging requirement, we have created the concept called the IPE IDEAS LABORATORY, a work methodology aimed at offering the latest developments in our sector; materials, inks, printing processes, etc.. with the goal of developing new products as well as customised projects.

One product – One label- One idea

Shall we talk? 

Ask for non-committal information at marketing@ipe-innovaciones.com

Labels that help the consumer

Description of “label”(according to the dictionary): Brand, sign or tag placed on an object or on merchandise for its identification, evaluation, classification, etc.

Up to this point the definition, however, we all know that a label, sleeve or any other type of packaging is much more than just an element to identify a product. The label is an excellent communication tool between the brand and the customer and, in many cases, helps the consumer about how and when to use the product.

  

Clear examples of how a label can become more than just an element of identification are the labels on medicines or prescription free pharmaceutical products.

These types of products include, very often in leaflet form, an important amount of information referring to indications, warnings, dosage etc... but ...

• where does the consumer note down the last time he/she took the product? 
• when should it be taken again? 
• what product dose or amount should be taken next time?... 

these are just some of the questions that consumers frequently ask about products like vitamin supplements, de-flea products for pets, oral cosmetics, etc.. amongst other examples.

Even though there are ways to carry out additional controls for all this information, the simplest way to make use easier is to include a support in the product itself that allows us to note down the indications of use.

The multi-page-booklets labels  or  neck labels are ideal to satisfy this need.

We can also take a step forward and adapt to our new times with the interactive labels. 

The interactive labels use image recognition technology through a camera to identify any type of object in real time: photos, logos, drawings, faces, bidi codes, QR, barcodes. Once the image is recognised, the application searches for the associated multimedia content through the Internet and superimposes it dynamically, offering multiple interactive applications: animated 3D models, videos, images, texts, interactive menus, audio and music and social data or any customised programming that the brand has developed.

In this way the product, through an image on the label, can link to instructions of use, calendar for taking the medicine or any other application that eases and guarantees correct consumption and even help in the creation of alarms and warnings for the consumer directly into his/her e-mail or telephone.

It is therefore about looking for the most suitable option in every case in order to make the labelling more than just an identification element and to turn it into a real help for the consumer during his/her experience whilst using the product

BINOMIAL DESIGNER/LABEL MANUFACTURER. CABURÉ EXAMPLE

At IPE-Innovaciones Para Etiquetajes S.L.- we believe that there are no limits nowadays on how to communicate and transmit a product’s singularities through its labelling. 

The label must meet its goals from the design and image point of views as well as from the functional point of view, and just one thing is needed: good understanding between the client, the designer and the label manufacturer. 

An example of good understanding? Orujo Caburé, a project that we had the pleasure of participating in.

The graphic design and communication company Calcco proposed our participation in a communication project- thought up and coordinated by Calcco- for the launch of a unique product, Orujo Caburé, which represents the joint efforts of various collaborating companies* and materialised in a special edition of 150 bottles with a unique presentation and content.

IPE, Innovaciones Para Etiquetajes S.L., was entrusted to materialise the design and the features requested by Calcco for the Orujo Caburé labelling.

this is the end result...

*Collaborating companies:

Renocal Vinos y Licores, Saber Glass, Estuchería Vargas and IPE-Innovaciones Para Etiquetajes S.L. all participated in the project.

IPE-INNOVACIONES PARA ETIQUETAJES S.L.- PROVIDES ITS CLIENTS WITH A FAST GRAPHIC RE-DESIGN SERVICE.

With a clear vocation to offering our clients a fast service, we now offer them a Graphic Re-design service that includes tasks likes solving small problems with the label graphics or giving advice about their composition and design, amongst others.

Likewise, we offer the possibility of directly contacting the client’s designer in order to clear up any technical doubts that may arise.

With this new option, IPE-Innovaciones Para Etiquetajes S.L- takes a step forward in its quest to offer global solutions for labelling and effective customer service.

IPE ECO-AWARENESS

At IPE-Innovaciones Para Etiquetajes S.L.- we are aware of the impact our activity could have on the environment and for that very reason we set up the IPE EcoConciencia (IPE EcoAwareness) programme over 3 years ago, a programme based on an entire series of steps to be taken in order to minimise the impact on the environment and generate awareness about the importance of conserving our surroundings.

Many actions have been implemented since the start of the programme and, in the last few months, we have incorporated new measures. 

The following is a description of the main IPE EcoConciencia lines of action and how we are implementing them:

Minimisation of environmental impact: actions aimed at:

1).-Achieving a reduction in energy consumption: we have managed to progressively reduce our energy consumption per production unit and be more efficient.

2).-Improving waste management: along with our recycling suppliers, we manage our waste in a more efficient way.

Selection of Suppliers/Machinery and Materials: 

1).-Change in the materials used at the different stages of our production activity.  One example: The change to use gummed paper as the closing system for our boxes as this is an ecological seal whose materials are 100% natural.

2).-Supplier Selection: We give great importance to our suppliers’ commitment regarding environmental policies.

3).-Machinery: The machinery we use whilst carrying out our activities is a key element in our production process because we need tools that help us to fulfil our environmental protection goals; that’s why energy savings or other features that facilitate any of our goals are priorities that we take into account regarding the machinery we use.

4).-Materials: Exactly the same happens with the materials with which we manufacture our labels. We therefore carry out a communications policy based on explaining to our clients that there are more ecological materials and the advantages that the use of these materials means. The use of fine materials –as they weigh less they are clearly more efficient in terms of transport and storage- or materials with natural resources like sugar cane, are just some examples of the choices that we can all make in order to encourage and contribute towards our environmental commitment.

Would you like to help us in our environmental improvement efforts?  

If you are an IPE client and you have recently done something aimed at environmental improvement, we invite you to send the information to marketing@ipe-innovaciones.com and we will speak about your efforts in our next newsletter (*).

*We will choose two from all the received proposals.

FINER MATERIALS: MAIN ADVANTAGES

New materials have many applications but, above all, they offer many advantages  - becoming finer and lighter all the time-that are available for the creation of labels. 

At IPE-Innovaciones Para Etiquetajes S.L.- we have a new range of lighter and finer 20g/m2 materials that bring many advantages from the efficiency, cost and environmental commitment point of view and, regarding manufacturing, these materials achieve approximate reductions of: 

.  13% in paper consumption

.  11% in water consumption

.  11% in energy consumption

.  10% in atmospheric contamination

.  13% in waste

If we also add the fact that finer labelling offers a differentiating and elegant image to the product, as well as being practical and functional ...What else can you ask for?

For further information please send an e-mail to marketing@ipe-innovaciones.com and we will be more than happy to introduce you to and explain about our new range of materials. 

IPE- INNOVACIONES PARA ETIQUETAJES, S.L.- WAS PRESENT AT THE 19th EDITION OF ENOMAQ´13

At IPE-Innovaciones Para Etiquetajes, S.L.- we are very pleased about the great interest shown in our new labels grouped under the collection called "Sensations and Emotions on the labels".

At present, the value of label design is of the utmost importance for the viniculture sector as it is an element that has a direct influence on the perception the consumer is going to have about the quality of the product and the image of the cellar. 

The label has to manage to create emotions and sensations through the senses and reproduce "the essence and the spirit" belonging to each and every wine.

In order to correctly integrate the label design it is fundamental to know the different options that available nowadays to create unique elements.....

There are no limits to communicate what you want to communicate through your labels. 

Materials, relieves, special textures are just some of the possibilities to create "Sensations and Emotions on the labels"

SleeveDirect has a new website

SleeveDirect which is a division of IPE Innovaciones Para Etiquetajes, S.L  specialized in printing SLEEVE shrinckable labels has set-up a new website designed to make known all the applications, the latest news and services related to this type of label.

SleeveDirect's site on the network has an improved design to make navigation and the search for information easier for the user.  Through the menu, internet users can consult all kinds of information regarding the company, browse through the different sections and get to know the types of sleeves, how they can be applied and the different markets where these types of Labels are being used.

We would like to invite you to visit SleeveDirect's website specialised in Sleeve Labels, which are increasingly used to give a modern and attractive appearance to product containers.   


www.sleevedirect.com

Types of applications for Sleeves

IPE innovaciones Para Etiquetajes S.L through its brand SleeveDirect, specialised in high quality Sleeve shrinkable labels, provides information on the different ways of applying thermo-shrinkable labels to containers:

1. Full-body Sleeve Shrinkable labels only covers the base of the container. 
2. Full-body Sleeve plus Seal.  Labels covers the base and the top of the container and include a horizontal and vertical pre-cutting on the top for easy opening that also acts as guarantee seal.
3. Half-body Sleeve: Sleeves are placed on a part of the container such as the shoulder or half-body.
   
4. Seal Sleeves:  Sleeves have the function of security seal which is perforated on the top of the container for maximum security and easy opening. They can be printed or blank.  

Holographic effect Sleeve

Retractile sleeves labels are very attractive and striking and they are used to generate a modern, up-to-date product image, but when they have a holographic effect, the result is multiplied.

The holographic sleeve that IPE Innovaciones Para Etiquetajes, S.L. prints creates a colour beaming effect depending on the angle we look at the label, which creates a constant visual play on the different multicolour tones and lights, making the product stand out even more.

To create a holographic effect we can choose different beam shapes like: waves, stars, etc. Likewise, the holographic effect can be applied to certain parts of the sleeve or to all of it.

Sleeves for confectionery products

The confectionery sector has needed to adapt its packaging to the new consumption habits with regard to formats and labels. These are every day more noticeable and manufactured with complex printing techniques to generate shines, sparkles, textures and contrasts that distinguish the products from those of the competition.  Sleeves are being used by this sector as a differentiating element that adapts perfectly to the changes of formats.

An example of which is the sleeve used for round chewing-gum containers, which completely covers the container giving the product a touch of distinction. This image shows some of the sleeve’s properties, its capacity to adapt to containers of different shapes and sizes and the possibility of combining printed areas and transparencies, in this case to be able to see the chewing-gums.

Sleeves For Sports Products

Normally the retractile sleeves labels are related to products from the drinks, food, cleaning and cosmetic sectors. However, this type of label is applied more and more often for products from other sectors like the technological, automotive, and industrial or sports sectors.

Amongst the sports products, the sleeves are very much used for packaging that contains tennis, squash, padel or ping-pong balls, as it covers the whole package with the striking, bright colours that the retractile labels give, they also offer the possibility of leaving transparent areas in order to see the product when the packaging is made of plastic. The flexibility that this type of label offers means it can be applied to all types of rigid packaging and so the sleeve  will become a packaging option for more and more sectors when designing their product labels.

The Tamper Evident or Sealing Band, is a manipulation proof safety system

The tamper evident meets the safety requirements and guarantees that today’s market demands, protecting the integrity of the product thanks to fitting the sleeve on the jar lid.

With the sleeve a perforated safety band is created, which is easy to open and gives maximum security, and can be unidentified or printed offering a means of promotion and brand distinction, which gives added value and originality to the product.

This lid safety system prevents others from opening it, visibly showing whether it has been opened or not and therefore giving the consumers the assurance level they want.

Presents 3D Virtual Scale-model service

SleeveDirect, registered brand name of IPE INNOVACIONES PARA ETIQUETAJES, S.L.,  specialised in printing SLEEVES retractile labels, presents its 3D Virtual scale-model service.

The company has invested in the latest technology so that its clients can see their product’s sleeve prototype, in three dimensions, before printing. This is especially useful in order to see the benefits of the 360º decoration offered by the sleeve.

With this service, SleeveDirect provides better customer attention, standing out, once again, by offering an excellent balance between high quality, flexibility and cost, and taking care of our clients’ needs with maximum professionalism.

Advantages of applying Sleeves

IPE Innovaciones Para Etiquetaje, S.L, shows you all the advantages of using  shrinkable label sleeves on product containers:

• 360º Covering decoration
• They adapt to any shape and size of container.
• It is not necessary to keep a stock of pre-printed containers.
• Possibility of combining printed areas with transparencies.
• The sleeve can be full-body, half-body or also as a security seal.  
• All the materials are printed flat on the inside to protect the ink from possible damages.
• Durability in all environmental conditions.
• Swrink wrapping is much more versatile that many other labelling methods.

A part from all the advantages of the sleeve, IPE Innovaciones Para Etiquetaje, S.L, has the necessary technology to combine different printing techniques and finishes on a same label, thereby creating infinite design possibilities for the sleeves.

Metal Silver Sleeve

Once more IPE Innovaciones Para Etiquetajes, S.L, through its brand Sleeve Direct, surprises us with this spectacular material that creates a metal effect, with which it is possible to cover part or the entire container.

In silver or in gold, the Metallic Sleeve is ideal for products that want to achieve a great visual impact on the store’s shelf, as its particular mirror-effect creates a differentiating aspect with regard to the other products on display.

IPE Innovaciones Para Etiquetajes, S.L, is noteworthy for its continuous search of materials and innovative technologies, providing the client with multiple options to create shocking labels.  

Decorative Sleeves Printing

The use of shrink sleeves is increasing every day more in the field of product decoration in all sectors, as it is one of the most modern systems of integral decoration for containers.

Sleeves adjust to the shape and size of any container; they can be applied on one side of the container, such as the shoulder, half-body or the full-body of the container.  Likewise, it is possible to combine printed and transparent areas to enhance the product’s characteristics and properties, creating infinite design possibilities, to obtain a modern image and generate a great visual impact on the store’s shelf.

A part from a large variety of supports and finishes IPE INNOVACIONES PARA ETIQUETAJES, S.L, provides for the sleeves all the printing technology to create labels with bright colours and dazzling metal, holographic or phosphorescent effects, creating a wide range of possibilities to make attractive labels.